The Value of Testing Your Shopping Cart (or “DSW SUCKS”)
So, I’ve got a splitting headache between working on the site and inhaling enamel fumes, so I decide I need to take “the cure.” My cure? Shopping of course! Duh!
I wanted to try somewhere new so I traipsed on over to DSW (you’ll have to find it yourself, I will not link to them) because I’ve never shopped there and we’re getting into “Boot Sale Season.” I figured I might be able to pick up a few goodies I could review on the site for you guys.
So, I spend some time checking out every pair of boots on the site, and of course take a gander at the handbags. When I figure I’ve used up all the “free time” I can allow myself to get away with, I trim my $1000 cart (which included a killer pair of booties of which there was *one* pair left… in MY size!) down to $300 or so (no reason to go nuts on a first-time experience) and proceed to check out. I fill everything out as I have five million times before and the cart throws me an error. This particular error *really* puzzles me so I recheck everything to make sure I didn’t typo something (maybe I’m still buzzed from the fumes). Everything looks fine.
I click. Error.
I check AGAIN. Everything IS fine. ABSOLUTELY PERFECT.
I click. Error.
Well now. Apparently PA has seceded from the U.S. and nobody told me. At least that’s what DSW insists… my simple address at which I’ve lived for six years and used in umpteenthousand shopping carts is not a U.S. address. News to me! Maybe I’d better alert the Philadelphia Inquirer, I’m sure it will be news to them as well.
Might want to do something as simple as testing your cart, DSW. This stupidity not only lost you a sale, it earned you some really bad press, which I will be sharing with my Twitter peeps as soon I post this.
My time is precious to me, much too precious to be wasted by a lame website that can’t be bothered to play by “Site Building 101” rules. So, dear readers, I suggest you don’t take the chance of wasting yours either… shop somewhere else! ANYWHERE else!
Now… anybody know where I can get a pair of these cute Steve Madden booties in a 8.5? Anywhere other than DSW, of course.
Filed under: Angst
PA has left the union? drn, and no one told me.. i wonder if i still have to file federal income taxes?lol sounds like a seriously wonky web cart!
Dear Angst;
Wow. We really messed this up for you.
Please accept my apologies. I’ve asked our tech team to research the problem.
The Steve Madden booties you picked out are awesome!
We would love for you to have them.
Email me at kellycook@dswinc.com so we can get them to you.
Thank you…and again, we’re so sorry.
Kelly
Marketing VP & Shoe Lover, DSW
Thank you Kelly, and I appreciate your attempt to turn someone as aggravated as I was after this experience into a satisfied customer. Customer service means a lot to me, both as a customer and the owner of my own online boutique for more than tens years. What impresses me even more though is your willingness to accept ownership of the issue, and your willingness to apologize.
My shopping experience at DSW was enjoyable until the shopping cart incident. Unfortunately, there’s little in this world that makes me crazier than anybody or anything that wastes my time. If you understood my schedule as not only the artist behind LongLocks, but the one who also wears every other hat in the LongLocks world from webmaster to CEO, you’d understand why time is more precious to me than, well… Louboutins. But jussssst barely ;)
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